CEO Page
Jean Henri Lhuillier
Since Cebuana Lhuillier was first founded, it has been our aim to provide excellent customer service because we believe that our clients deserve only the best. We do everything we can to translate this belief into action while serving thousands of clients daily in our over 1,200 branches nationwide.
Genuine and relevant customer service is all about truly caring for our clients, understanding their needs, and finding ways to provide solutions on time. This has driven us to further expand our services to accommodate the growing needs of our valued clients. In addition to our regular pawning services, international and local remittance, and insurance—we now offer renew anywhere, e-load, bills payment, and collection services.
Our clients will also enjoy premium benefits through their 24K Cebuana Card, the first rewards program in the pawnshop industry. The 24k Card points can now be converted to e-load or to cash coupons which can be used to purchase or get discounts from our partner establishments.
We are also proud to have just launched our latest ad campaign, the Serbisyong Bida, Serbisyong Cebuana commercial with brand ambassadress Sarah Geronimo, who has recently renewed her contract with us. Sarah’s image and energetic personality represent our basic corporate values. With this campaign, we hope to let you know how much we value you as our client. A copy of the video is available in our website.
Together with our dedicated management and employees, we promise that you will always be our top priority. We guarantee that you’ll get only the best service from Cebuana Lhuillier. Thank you for trusting our brand.